Spirit Airlines baited media outlets into providing free publicity a few months ago with a 99% off sale.
Huff Post even thought it might be “the deal of the century.”
In reality, it was an average sale from which a small percentage of people could actually get great value (due to fine print, excluded routes, and all the best deals being insanely long itineraries).
Frontier seems to be trying out this marketing method this month, offering three 75% off promos and three 90% off promos in August alone. Continue reading