Ad-free Pandora now live for Uber drivers

Uber announced last month it’d be partnering with Pandora to offer ad-free music streaming to drivers.

Today it launched.

Next time the only sound you hear is the warm air from your driver’s open window blowing in your face, try politely asking if they’ve heard about the new Pandora option.

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What does this mean for riders?

Pandora is integrated directly into the driver app, so drivers no longer have to switch between apps to get music playing. Ideally this will add to overall ride safety, as drivers will have one less distraction pulling their eyes from the road.

Here’s what the driver app now looks like, with Pandora in the upper left corner:

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It also allows for pretty seamless selection of music, with the user’s current stations and the browse option easily selectable:

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Uber has already been integrated for over a year with Spotify, whose users tend to skew younger, while the radio-style Pandora tends to skew toward a more middle-aged audience.

I’ve driven a few hundred rides and never had a single passenger ask to use the feature that allows them to play their Spotify music through my car speakers, but the Pandora integration should be widely used since it’s selectable within the driver app.

As a note, it looks like it will only be ad-free for a limited time. Classic.

Screen Shot 2016-07-27 at 1.29.41 PM

Please share if you’ve had good or bad music experiences in your Uber/Lyft rides!

 

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